In a post on DevHub CEO’s LinkedIn titled: DevTrend: Moving Marketing In House? Mark Michael noted three common threads from current customer conversations: Infrequency - companies wanting to control the total experience on an ongoing basis Owning the relationship - brands want to control the information/ relationship from start to finish Asymmetric information - measuring effective ROI through analytic dashboards is easier for companies/ brands now A reader of the post noted a Harvard Business Review article ...

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Google will penalize any website or landing page that is not responsive designed for an optimized mobile experience as of April 21st, 2015.  To quote Search Engine Land: Google’s Zineb Ait Bahajji [said] at SMX Munich the upcoming mobile-friendly algorithm will impact more sites than Panda or Penguin algorithms.  If we look at website quality audits done by our friends at BuzzBoard (as well as others) who take into account responsive design for mobile ...

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