Updates coming to DevHub consumer product and DevHub private label.
Every now and then we get asked how to start a website utilizing DevHub.
DevHub.com is your game to build websites with no hosting hassle, guided site editing, money making tools, social features integrated and a whole lot of fun mixed in. Whether your building your small business website or publishing a blog, DevHub is set-up to be hassle free.
Highlights of the article by Curt Woodward. (full article on EVO Media's DevHub Private Label Website Builder)
The customers in DevHub’s sweet spot now are businesses like domain registration sites or yellow pages directories, which can offer website-building services as a way to land more small- and medium-sized business customers of their own. Those bring a lot larger base all at once than DevHubs’s old method of upselling a free product to small website or blog owners.
“We’re really targeting and talking to companies that have these captured bases of probably a minimum of 5,000 small businesses,” co-founder Daniel Rust says. “But we’re flexible, as long as they have a market or a base sort of idea. Right now, we’re working on rolling out a new implementation in New Zealand with a partner that’s going to start doing franchised website building.”
EVO has a goal of getting 1 million sites served by its private label platform in the next 14-18 months, and each site can bring EVO average revenues ranging from 50 cents to $4 per month. To harken back to an analogy from 2009, when investor and chairman Jeff Schrock said EVO was “ramen profitable,” Michael says the company is now working with flank steak.
That’s not the only change. Michael and Rust are now manning the positions of co-president, after third co-founder and former CEO Geoffrey Nuval moved out of managing the company. He’s now in a senior business development role with EVO, although his LinkedIn profile indicates Nuval also is also working on a different company in California.
Rust and Michael are comfortable working together. Now in their late 20s, the pair were high school classmates in the Tri-Cities area of eastern Washington and attended college at Central Washington University, in Ellensburg. EVO Media is just the latest in a long line of the pair’s entrepreneurial projects over the years.
UPDATE: As of 5:27:37pm PST, all game elements on DevHub are back up and running (except for Leaderboards, which should be back up shortly). Thank you all for your patience during this process. We will be working with our game backend partner to make sure downtime like this doesn't happen again (see BigDoor's explanation as to what happened here).
As for the == DevHub Prediction Contest ==, congrats to our Winners!!!
4:45:54pm PT -- predicted by David Marriott, Jr (davidmarriottjr.devhub.com)
4:20:00pm PT -- predicted by Curtis Kolbrenner (jumbocat.com)
6:15:00pm PT -- predicted by MJ Bedford (mjbedford.devhub.com)
Winners will receive their prizes in their accounts within the next 24 hours. Lucky!!!
Thanks to all who participated. We will be doing more random contests like this, communicated to our user base via this blog, our twitter account, or our FaceBook account -- so get connected and stay in the loop!
As we prepare to bring the Game elements back up (xp, levels, DevHub coins, DevHub cash, Devatars), we are giving away PRIZES to the three DevHeads out there who come closest to predicting when exactly today we flip the switch on!!
== PRIZES ==
Limited Edition DevGuru Devatar in your trophy case (for being able to predict the future).
1,000 DevHub Coins and $100 in DevHub Dollars to buy exclusive upgrades for your websites, special modules, and more in the DevHub marketplace.
Two ways to Enter your predictions:
Ex. 3:45:55 pm PT #devhub
Ex. I predict devhub game elements will be back up at 3:45:55 PT
Our CEO, Geoffrey Nuval, recently jotted his own thoughts down on the gamification of DevHub. It goes over the thought process behind much of the game elements you see in DevHub today.
If you're looking for some quick weekend reading, check out the post on his own WebHub entitled, "Why Gamify DevHub?"
The DevHub rev share depends on the monetization channel, which
reflects the current upline agreements DevHub has negotiated with
each provider. Providers of ads and revenue streams require that we
keep the terms of our agreements with them private. This is true of
virtually all revshare networks by the way, except perhaps very
simplistic ones that don't pay much attention to efficiency and
"take what they are offered" rather than negotiate better terms for
their publishers like we do.
In fact, we work much harder than that. We can negotiate better terms because we have proprietary systems in place to measure traffic quality and manage traffic according to quality. We show traffic quality reports to vendors, and have been told we maintain some of the highest quality scores for network-wide traffic in the industry. The more quality traffic you can bring to the DevHub network, the more you can earn via revshare. It's that simple. there is no one number for revshare across all channels, and there can't be such a number. Plus, we are bringing you even more transparency on this issue with the new DevHub dashboards and the new DevTrends blog. The more actionable information you have, the more you can improve quality and increase traffic, which leads to higher rev shares for revenues streams we can manage that way, and higher earnings for you via rev share.
We know that quality comes from you, our partner in publishing. That's why we rev share so high for quality traffic, and that's why we try and encourage each of you to build quality sites. Our new dashboard system includes actionable feedback about quality (or more specifically, higher earnings and revshares) direct to you right at the point of content creation-- in the DevHub editor. That's win win for all of us. Produce quality content, draw quality traffic, and we use it to negotiate higher rev shares which we share with you on a quality and volume basis.
Please keep in mind that any rev share system that tells you they pay a specific % of earnings as revshare is not sharing full information with you. What is that a percentage of? It can't be gross earnings, as their own costs vary considerably over time and with market fluctuations. Some providers only pay out on aggregated traffic, so how do they decide how much to give you compared to another publisher on their network? Since it is really a rev share of an undisclosed net earnings, and they don't disclose the share they took before sharing the rest with you, it's really not transparent at all. We don't want to play those games.
Rest assured we pay our revshare based on quality and volume, according to the best negotiations we can obtain by showing off the strongest high-quality traffic network we all create and manage. If you wonder about rev share percentages, we think that signals your interest in earning more money more efficiently. We know that the best thing you can do is increase the quality of your sites and site traffic, which will earn higher rev shares and higher earnings.
So don't compare DevHub against mythical marketing numbers of so-called revenue share. Go for performance. Create quality content on quality web sites, and watch your earnings increase as we continue to deliver the highest earnings (and rev share) we can negotiate across the many monetization channels we offer in the editor. And don't forget to share!
If you discover something that works (increases quality, increases traffic) let us know and we'll share it across the network! It's win-win... the higher our network quality, the more we earn and revenue share!
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